When deciding to make a purchase, assessing the quality and value of the product is of the utmost importance. When buying a car, a house, or a television, we take into account all the features they have to offer, making sure that the product upholds high quality standards. Buying diamonds is no different, but how can we tell when a diamond is high quality?
In order to make a fully informed decision about your diamond, it is necessary to understand the Four C’s: Cut, Color, Clarity, and Carat Weight. The combination of these four characteristics is what makes your diamond unique, and gives it its value. Any difference in quality makes a difference in the price.